Google replaces with Firebase Dynamic Links (FDL)

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Google is shutting down its URL shortener and plans to replace it via Firebase Dynamic Links (FDL). Google had launched its URL shortener service back in 2009 and this one is among some of the most used services ever launched by the search giant. is quite famous among the web developers, bloggers, and newbies on the internet and have an enormous user base and that is why Google has decided to continue providing services to the old users, but the support is limited and will last till March 30, 2019, after this, the old users also will not be able to mask new links. But the links already masked till March 30, 2019, will continue to redirect the users to the destination.

The new users, however, will not be able to create new links after April 12, 2018.

Michael Hermanto, Software Engineer, Firebase, said that some other URL shorteners have emerged and have a nice user base, so new users can use them if they want to.

Michael wrote, “FDLs are smart URLs that allow you to send existing and potential users to any location within an iOS, Android or web app. We’re excited to grow and improve the product going forward”.

Short links created through will not be migrated automatically to FDL, but the users will have the option to export the links information from the console.

Also, only those developers who have accessed the URL Shortener APIs before May 29, 2018, will be able to create new short links through and they can continue using the APIs until March 30, 2019, after which, Google will discontinue the APIs.

Firebase Dynamic Links
Firebase Dynamic Links

Google has recommended the developers to use FDL APIs, as short links created through FDL can automatically detect the user’s platform and send the users to the appropriate platform like the website or the app.

Michael also mentioned in his post that Google is proud to have built such a great tool. Now, they are looking forward, to the future and plans to focus on Firebase Dynamic Links (FDL), as the new service has more scope and can provide the internet users and developers with even more fascinating features.